A camera system used in countless Hollywood movies and previously known as the “Russian arm” was renamed by its inventors to “U-Crane” in honor of the country it came from.
The gyrostabilized crane mounted on the roof of a car is used to give dynamic coverage of car chases and stampedes, allowing audiences to dive alongside a fast-driving hero.
It’s a staple of action blockbusters, including the “Fast and Furious” franchise, “Black Widow” and just about anything starring Tom Cruise.
Until recently, the device, developed by kyiv-based Filmotechnic in the 1990s, was known as the “Russian arm”.
But not more.
“The NEW OFFICIAL name of Filmotechnic’s world renowned system is now U-CRANE in honor of (its) home country and their heroic fight against Russian aggression,” the company’s US branch said on Instagram last month.
“The gyrostabilized crane system was designed and built in Ukraine by Filmotechnic and will continue to be built in Kyiv for years to come!”
Trade magazine Variety, which was first to report the name change, said Filmotechnic employed around 250 people in beleaguered Kyiv.
Filmotechnic USA’s Kevin Descheemaeker told the headline that the “Russian Arm” name was dropped in honor of Ukrainian film engineer and company owner Anatoliy Kokush, and the company’s Ukrainian employees.
“I have emailed our international group to remove all signage on our handcarts, trucks and trailers, websites and no longer use the #russianarm hashtag,” Descheemaeker said in a statement.
“As a group, we decided that U-CRANE would be a more respectful alternative and that’s how the social media movement started.”
Russian forces attacked Ukraine three weeks ago, forcing millions of civilians to flee their homes, some across international borders.
The invading forces are accused of targeting schools, hospitals and theaters, ignoring established rules of conflict that require civilians to be spared the horrors of war. (AFP)